Skin Care
Jul 6, 2023
We all have a basic understanding of what it means to be clean. But how does the concept of cleanliness apply to the beauty industry? In this article, we’ll discuss the meaning of clean beauty, how the movement started, and what its limitations are. Most importantly, we’ll talk about how it affects you and your buying choices.
Clean beauty came on the scene in recent years as consumers have become more conscious of the ingredients that go into their cosmetics. Many people who have experienced allergic reactions or irritation from using a cosmetic product have embarked on a journey to discover what the culprits are and to find alternatives that are kinder to their bodies. Often these journeys of discovery have led people to find not only the chemicals that are causing their irritation but also to discover many other ingredients that are potentially harmful to humans. The skin is the largest human organ; what you put on it will be absorbed into your body and can affect your overall well-being. That’s why it’s essential to use products that are free from harmful ingredients.
On these journeys of discovery, people often stumble upon the clean beauty industry, which is currently valued at around 7 billion US dollars! Clean beauty, it turns out, is big business. Since it isn’t regulated, there’s a lot of debate in wellness and clean beauty circles about the meaning of clean beauty. For example, some companies ban only one or two chemicals from their products that are considered the worst offenders when it comes to human health, while others commit to banning thousands! To make things even more confusing, the EU bans almost 1700 chemicals from cosmetics, while the US FDA bans 11 only. How can the average person looking for a moisturizer or makeup machete their way through the dense undergrowth of the cosmetics industry? Well, we’re here to demystify clean beauty and make it easier for you to make an informed decision.
As we see it, clean beauty is free of the most harmful chemicals known to humanity. At Probulin, we say no to GMOs, parabens, sulfates, phthalates, glycols, gluten, and synthetic fragrances. Our products are also cruelty-free and are never tested on animals. Once new research is conducted on an ingredient, we make sure we know what’s good and what isn’t. We try to simplify our ingredients and stick to those that are known to be beneficial and harmless. It’s part of our commitment to transparency and honesty when it comes to ingredients in our products.
The Environmental Working Group (EWG) has a database on its website where you can search for the name of a cosmetic product and find out if it contains questionable ingredients that can harm your health. While the database contains an enormous range of products, it’s not comprehensive. Some ingredients and products aren’t available, but for the most part, EWG does a great job of informing consumers about the cosmetic products they purchase and their chemical ingredients.
At Probulin we pride ourselves on the use of plant-based ingredients to support gut health with our ingestible probiotics. Our ingestible probiotics contain healthy probiotics, prebiotics, and postbiotics to support gut health, immunity, and the specific needs of women, men, and children. In addition to that, we have a range of skincare products that support your skin microbiome. Human skin is home to millions of bacteria and friendly microorganisms. Some of these microorganisms aren’t friendly on their own, but they’re harmless as long as the ecosystem is balanced. By using probiotic extracts for the skin, you can maintain your skin microbiome’s delicate balance.
Probulin skincare products also contain potent and nourishing ingredients that benefit the skin, leaving it naturally glowing and radiant, such as a probiotic lysate, aloe vera, marula oil, shea butter, jojoba oil, and chamomile extract. These ingredients have smoothing effects on your skin, leaving it baby-soft, healthier and brighter looking.
But the best part is that everything in the Probulin skincare line is free from GMOs, parabens, sulfates, phthalates, glycols, gluten, and synthetic fragrances. If you want to know more, you can check the EWG website for yourself. Look up the names of Probulin skincare products for a more in-depth look at the ingredients used in formulating them and how they stack up in the clean beauty space. We’re pleased to say that Probulin products are considered very clean. You can rest assured that they don’t contain well-known harmful ingredients that conscious consumers want to avoid.
While there’s some crossover between the clean and green beauty spaces, they are distinct. Increasingly, brands are positioning themselves as green and clean to get an edge in the beauty industry. But what does green beauty mean? How is it different from clean beauty?
If you want to learn more about the difference between clean and green beauty, this has been covered in depth on the CNN website. But to summarize, green beauty involves sustainably sourced ingredients and environmentally friendly practices such as using recycled or biodegradable packaging. As people become more aware of environmental issues and the impact of things like packaging, more consumers are favoring both clean and green products. This trend is expected to keep going strong as awareness increases. With many brands already making claims that their products are non-toxic, sustainably sourced and free from harmful chemicals, any brand that isn’t making an attempt to make clean products will fall behind. That’s why at Probulin we make sure our products are sustainably sourced and benefit the communities and environment that they came from. It’s a process, and it’s ongoing, as new technologies become available it will be easier to be both clean and green. We’re constantly improving our products, curating our ingredient lists so that they only contain beneficial or harmless ingredients. So, if you haven’t already, maybe it’s time to clean up your skincare routine and support your skin microbiome!
